How To
Generate $60,000
of Life and/or Annuity Commissions In The
Next 60
Days!
During the past 10 years, since starting the Insurance Pro Shop in
1999, we've helped hundreds of new and experienced agents, advisors and planners to quickly go from producing a
mediocre $40,000 to $60,000 of commissions and/or fees per year, to earning
more than $250,000 per year. Today, we are going to reveal the
exact six steps these people took to become top producers within
just 60 days.
Here's what
ten, of
the hundreds of people we've helped, had to say...
"After
doing my first workshop at the end of September, and after getting
back in touch with my current clients (through your newsletters)
I have submitted over $30,000 of (life) business…. IN JUST ONE MONTH!"
"The first
3 months of this year have been more successful than most of my past
YEARS."
"I've
written over
$270,000 of
life premiums in the past two months
since attending the (Found Money Management™ ) boot
camp in December."
"So far
I've made $55,000... In just one month I've made over half of what I
made in previous years."
"I got
the CD package on or around May 1st. Today is May 24th and I
have set a total of 5 appointments by loosely following the word
track on the appointment setting CD. Of those 5 appointments,
I have already had 3 of them, and we have started the underwriting
process on all 3
totaling
$67,000 in annual life premiums."
“I’m way ahead of last
year. I have over $150,000 in commissions so far this year.”
(April)
"I am
finishing my finest personal production year ever, and that is
directly attributable to the change in marketing efforts I have
instituted since meeting Lew and Jeremy Nason."
“As I told you
over the phone, I purchased the Annuity sales program for $xxx
and a month later I sold $370,000 in annuities."
"I did 1.1 million in
Index Annuity business in June and have been promoted to branch
leader
with my company."
"...helped me to close
over $40,000 of additional annuity commissions this month."
Here are the
exact '6 Steps'
the above ten advisors, and hundreds of others, have taken to
significantly improve their sales within just 60 days.
Step #1
- You must be in front of the people you have the best chance
of selling right now!
People prefer to work with an advisor they already know and
trust, or an advisor who is recommended to them by someone they
know and trust. Accordingly, the people you have the best
chance of selling, in the next sixty days, are your current
clients, friends, family, relatives, client referrals, prospects
who have already met you, members of church groups and
associations you belong to, people you do business with and
referrals from joint venture partners.
Step #2
- You must address and be able to solve a specific IMMEDIATE
PROBLEM these people have right now! In today's
troubled economy, if
you want to make it much easier to attract people to you, set an
appointment, and close sales, then you must give people a
compelling reason for them to meet with you right now! What
problem (s) do they have that you can you solve for them today?
How can you help them to... eliminate debt, pay-off their
mortgage, save for retirement, fund a college education, stop
their stock market losses, recoup
stock market
losses, reduce income taxes,
have the retirement income they need, insure they don't outlive
their money, and protect the people they love!
Aren't these
the real problems people are facing today in this economy, and
the problems they really need your help with?
Most people are not going to spend money today unless it's
absolutely necessary. Most people are looking for real
help and immediate solutions to their current financial problems!
Step #3
- You must make it as non-threatening and easy as possible
for these people to meet you and see how you can help them!
Would most people prefer to meet one-on-one with a sales
person? Or, would it be less threatening and much easier
to get them to come to a... Free Educational Workshop? At
the workshop, it’s all about creating curiosity and gaining their
trust! The best parts of offering free educational
workshops is you can be in front of 10 to 20 couples within a
week, for under $100. And, you can offer an educational
workshop every week if you need to.
Step #4
- You must have a educational presentation that shows people
you understand them, their problems and how you can help them!
If you want people to set an appointment with you, then you
need to show them you really do understand their situation and
can help them… without them making any huge sacrifices! If
people don’t see and understand the problems they are facing
today, and how you can help them, is there any reason for
them to set an appointment with you, let alone buy from you? You must learn
a scientifically designed, scripted PowerPoint presentation,
with all the questions the Top Advisors use to consistently set
an appointment with each couple, right at your educational
workshop!
Step #5
- You must do a complete and thorough fact find!
If
you want people to buy from you, then you must get them
emotionally involved! People buy for many reasons, but they all
boil down to avoiding pain, or gaining pleasure, which are
emotions. To get people emotionally involved, you must ask the
who, what, where, when, why and how questions, so they will see
and understand the
immediate
problems they are facing. The more
emotionally involved they are in solving their own problems, to
eliminate their pain or gain pleasure, the more likely they are
to take action!
You
need to help them to talk about the financial problems they are
facing now and in the future. It's about you helping them to
re-think and establish their financial priorities. Deciding
what's really important to them right now! If you help
people to understand and establish their financial priorities,
then they'll want to take action.
Step #6
- You must find the easiest and most pressing problem you can
solve from them right now to make them a client! 'You
Must Keep The Closing Presentation Simple and Logical!'
Remember,
people buy based on emotion, and then
they
justify their decision
based on logic!
If you
confuse the prospect at all; give them too much technical
information; ask them to make too many decisions; try to
solve all of their problems at once; you’ll have trouble closing
the sale. If you use a 25 to 50-page report, you’ll generally
lose more sales than you’ll close. It’s generally too
complicated and too confusing. People want to know what the
bottom line is. If you want to sell more life insurance and
annuities, find the easiest and most pressing problem
you can solve from them right now to make them a client, and
then use a
two-page summary to hi-light the end result of the program you
are recommending, compared to what they’ve been currently
doing.
Top
Producers know that selling life insurance and annuities, isn’t
about you, your credentials, your products, or even the amount of
money they’ll ultimately have. It’s about helping people to see and
truly understand their financial problems. It’s helping them to
avoid pain. It’s getting them emotionally involved in the sales
process and answering their biggest question… “What In It For Me
and My Family?”
It’s why the producers
we've worked with
are able
to consistently be in front of more people, set more appointments,
get more referrals, and close ‘9 out of 10’ sales calls. It’s why
these people have gone from producing a mediocre $40,000 to
$60,000 of commissions per year, to earning $250,000 or more per
year. It's why they were able to dramatically improve their
sales within 60 days!
Where will you be 60 days from
today?
Yours In Success,
Lew and Jeremy Nason
'The 9 Out Of 10 Guys'
P.S. Listen: Over the
years, you're going to spend thousands of dollars in time, money and
effort promoting your business. Why not learn how to do it the
most cost effective, money-making way? Why not learn the
marketing, prospecting, appointment setting and sales strategies
that most of the leading agents, advisors and planners on the planet
use? It just makes good sense.
____________________________
Message
to Financial Advisors…
You have a great opportunity to
really help your prospects to weather this last financial storm and
help them to enjoy a rich financial life now and in the future.
People need and want your help to achieve the financial security
they’ve been dreaming about and deserve. But, you can't
help them if you can't get in front of them or close the sale! When
are you going to get back to the real marketing and sales basics, and start actually helping
people, instead of just trying to make a sale? Jeremy
and Lew Nason
Unbelievably,
this is the best time to be selling Life Insurance, Disability
Insurance, LTC Insurance, Annuity products, and Investments. If you
learn how to help people 
