Make 2017 Your Break Through Year!

We find it very disturbing that over 90% of the agents and advisers we talk to are willing to spend thousands of dollars (or take a cut in their commissions) to learn a new sales idea like LEAP, Circle of Wealth, Infinite Banking, Missed Fortune, Tax-Free Retirement, Wealth Transfer, Roth Conversions, Annuity Laddering, Social Security Income Planning or College Funding, when they haven’t mastered the critical ‘core’ marketing and sales strategies of this great insurance profession!

Yes, we know each of these programs promises to make you a ton of money. The people offering these programs certainly know how to appeal to the insecurity, fears and greedy human nature of most sales people. They make outrageous claims like “Guaranteed Overnight Success!” “One Thousand New Prospects In Six Weeks!” “Get High Quality Prospects To Call You And Beg For An Appointment!” “Work From Home In Your Underwear!” or “Make A Million Dollars In Six Months, Working Part Time!”

They know that most financial professionals are like most other people, in that they all want and are looking for instant gratification and immediate success. Read More

Important Life Insurance Prospecting Update…

If you want to make it easier to attract the ‘Right Life Insurance Prospects’, to set more appointments and close more sales, then spend a little time to get well known in your local community as someone who cares and is the expert in their field! It will pay big dividends!

Isn’t it true that most people prefer to do business with a company they have at least heard of? Wouldn’t you prefer to work with company that has a good solid reputation? Wouldn’t you prefer to work with someone who is an expert in the area you need help with?

It’s not hard to get well-known in your local community… You just need to communicate your story. You need to develop a “hook” or a compelling reason why someone should listen to your story. People must feel strongly that your knowledge, product and/or service would be of value to them. Take the time to build a cohesive “pitch” that really conveys the unique qualities and benefits of your product or service. Then get the message out.

Here are some simple (low & no cost) ideas:

  • Write an article and get it published in your local newspapers, with your byline and contact information…
  • Let your local news reporters know that you are available for interviews, comments and advice on financial happenings in your specialty…
  • Be a guest on a local radio or television program…
  • Offer free educational workshops (adult education classes, etc.) for your church, synagogue, library and local organizations. (Lions Club, Jaycees, etc.)
  • Get the event published in your local news… before and after the event!
  • Join or form a lead group…
  • Join and attend functions for your local Chamber Of Commerce… (Be a speaker)
  • Be visible in your local community… Volunteer for local events!
  • Publish your own newsletter for people in your community… or get your article published in a newsletter put out by another business.
  • Get businesses to hand out your business brochure or some free gift with your contact information on it.

If you want to generate more annuity and life insurance sales leads and set more appointments, then you can’t hide your light under a bushel basket.

FREE Download… Discover… What Every Agent & Advisor
Ought To Know About Life Insurance Marketing, Prospecting & Sales!

Download this free report now, because you will be amazed at how quickly you can increase your Life Insurance appointments, sales, and commissions, by reading this detailed report.

Right and Wrong Insurance Sales Methods…

For the past month, we’ve been conducting a survey of the few agents and advisors who have cancelled their memberships to the Insurance Marketing & Sales Resource Center or returned one of our specialized systems. It appears that the majority of these agents and advisors were expecting to find a magical cure to all their prospecting and sales problems. They want to believe all of the hype being spewed out there. They want to believe that there is a magical system that is going to get hundreds of prospects to come banging on their door and begging to buy their products.

Wouldn’t it be nice if they were right?
Wouldn’t it be great if you could invest in a single lead generation and/or sales program that would work in every area of the country for every agent? You could just follow exactly what they tell you to do and just like magic you are making a six or seven figure income!

Unfortunately, I know of no such magical program.
In our 30 plus years in this business, I haven’t found a single way of generating or buying leads that IS going to work for everyone, in every area of the country. Doesn’t every section of the country have different ways of looking at things, different beliefs and different preferences? Doesn’t every Agent and Advisor have their personal strengths and their weaknesses? Read More

Insurance Prospects - The struggle is real!

Struggling To Find Insurance Prospects?

The primary reason agents struggle with finding Life Insurance prospects, is they don’t have a niche market. They aren’t specializing in solving a specific problem for a specific group of people. They are focusing on finding high quantities of life insurance prospects instead of finding high-quality prospects. So, they end up chasing prospects who have no real interest in what they are offering.  Chasing the WRONG PROSPECTS!

When I first started in this business, my specialty was helping families to pay-off their home 5 to 10 years early. That was my niche and how I attracted people to me.

Then, once I was in the door we I was able to do a full fact find on these families. Not only I was showing them how to pay off their home early, but also helped them qualify for college financial aid, reposition their assets to… reduce income taxes, eliminate debt, acquire the life insurance they needed and achieve financial security.

I became the Advisor / Life Insurance Professional people wanted to see!

Learn my secret… download my free report now!

Getting You In Front Of The Right Prospects… Isn’t Something Someone Else Can Do For You!

Many of the agents and advisors that call us don’t seem to understand, or want to hear, that for the most part getting you in front of the right prospects isn’t something someone else can do for you!

Yes, you can and should outsource parts of your prospecting/marketing campaign, like direct mail. You can’t make a $100 per hour doing a $10 per hour clerical job. But, you and your immediate organization must do the basics and coordination of an effective prospecting/marketing campaign, if you want to grow your business and position yourself for long-term success!

Let ‘s see if we can explain it in a different way, to help you to become the prospector/marketer you need to be, to “Have More Of The ‘IDEAL’ Prospects Than You Can Possibly Handle!Read More