Guarantee You’ll Never Lose Another Easy Life Insurance Sale!

So many agents are against using client newsletters.  They see them as a huge waste of time and money.  But let me ask you…Are you losing thousands of dollars in Life Insurance commissions every month to your competition, because you’re not in constant contact with your clients, acquaintances, friends, family and your best prospects each month?

Whose fault is it anyway, when the people you know go to your competition for the same life insurance products and services you’re offering?

Quick… Do you remember the name of the company that cleaned the carpets in your home, or the glass company that replaced your broken windshield, or the plumber that fixed your pipes last time? If you don’t know, it’s probably because they’ve never bothered to keep in touch with you… stupidly assuming that you’ll call them the next time you need them. But how will you call them back, if you don’t even remember who they are?

Are you absolutely sure that your clients, acquaintances, friends, family and your best prospects remember who you are and the services you provide???

(NOT Products)

What are you going to do about it? You know their names. You have their addresses. You just need a quick and easy way to stay in touch. Read More

Buying Decision!

Overcoming The Prospect’s Anxiety To Making A Buying Decision!

Numerous studies show that most people approach a buying decision with some level of anxiety. The truth is, they really don’t want to make a decision. Believe it or not, your prospects are very often looking for an excuse not to take action. The decision-making process is just too stressful for them.

What does that mean for you? Your job as a sales professional is to help your prospects overcome this anxiety – their desire to avoid making a decision – and commit to satisfying their needs or wants with YOUR product or service.

So how do you do it? There are two keys:

1. Asking the right questions and then listen…

Most salespeople will talk instead of listening and they will lose sales because they are not listening and focused on learning what is most important to the prospect. They start thinking about what they want to happen, instead of what their prospects want to have happen.

2. Listening to your prospect’s responses and then asking the right follow-up questions…

You must listen carefully to your prospect so your follow-up questions keep the focus where it needs to be – on that prospect, and what he or she wants to have happen.

You can’t talk people into buying, but you can listen them into it. Questions are your greatest selling tool. The better you become at asking questions, the easier it will be for you to close the sale.

“I took your advice and went back to those two prospects I thought I had lost. I started over with them using your fact-finding techniques and at the second meeting, I closed the biggest case of my career – $42,000 plus in commissions. The clients are extremely happy, and you can imagine how my confidence is.” Jeff Cody, TN,

Take the next step and download our free report now! How To Close ‘9 Out Of 10’™ Sales By Asking The ‘Right’ Questions! and learn a skill to make this business really fun and easy!

Jeremy Nason, RFC is the co-founder of the Insurance Pro Shop™ -“The first affordable, full-service insurance marketing and sales resource center for today’s Financial Pro, and Found Money Management™a system dedicated to helping Middle-Income Families to ‘Live Debt Free and Truly Wealthy!’ For more articles visit his blog!

How To Find & Attract Your Ideal Life Insurance & Annuity Prospects!

Would you like to know what the Very Best Producers know and are doing today to consistently FIND and ATTRACT their ‘IDEAL’ life insurance and annuity prospects, to successfully close more and much larger life insurance and annuity sales?

How they are doing it right in ‘their’ local community, within 5-10 miles of their home or office?

Why they only need 3-5 new appointments per week?

And, how they are consistently setting better appointments and closing sales with ‘9 out of 10’ of the prospects they see? Read More

Life Insurance Sales Generator

Are You A Life Insurance Sales Generator?

There are two types of Life Insurance Sales Agents / Financial Advisors… sales interceptors and sales generators. Sales Generators represent only 20% of the financial services sales force, but consistently produce 80% of the business. Why is that?

Let’s study their traits and make them yours.

First, sales generators are well rehearsed. They invest time in preparation. They believe spectacular achievements are the result of unspectacular preparation!

Second, sales generators are relationship builders. They know that all things being equal, prospects buy from the people they know, like and trust!

Third, sales generators work at the right things. They focus on those few marketing and sales activities that make the big difference… that produce results!

Fourth, sales generators identify and meet with their ‘IDEAL’ prospects. The people that are looking for help. They do not want to waste their time with lookers and shoppers!

Fifth, sales generators have a sales call objective. They have in mind a “bottom line result” as they enter every selling situation… their objective is to ‘help people’, not just to make a sale!

Sixth, sales generators ask probing questions. They ask the RIGHT questions, to arouse the prospect’s interest, to get them to talk about their problems and concerns!

Seventh, sales generators help people to ‘Find The Money’ to spend, save, invest, insure, and plan wisely for the future, to ‘Live Debt Free And Truly Wealthy!’

Finally, sales generators understand ‘ULTIMATE SECRET’ to extracting wealth from their life insurance business… is repeat sales and referrals! And, that is about the care and nurturing of their existing clients, helping them to stay on track to achieve their financial goals!

Are You Ready to Become A Life Insurance Sales Generator?

What’s stopping you from investing today, to dramatically increase your life insurance sales and income?

Take the next step and download our free report now! Advisor Guide To Found Money Management and learn a skill that will Increase your Life Insurance Sales!

Jeremy Nason, RFC is the co-founder of the Insurance Pro Shop™ -“The first affordable, full-service insurance marketing and sales resource center for today’s Financial Pro, and Found Money Management™a system dedicated to helping Middle-Income Families to ‘Live Debt Free and Truly Wealthy!’ For more articles visit his blog!

The Amazing Secret To Getting A Flood Of Hot, Qualified Life Insurance Prospects To Call You!

Would you like to learn one of the most remarkable concepts that you could ever use to generate a consistent flow of hot life insurance prospects and get them to call you? The concept is called Joint Venture Marketing.

Note: If you think you already know all about Joint Venture Marketing, you’ve tried it and it didn’t work for you, then please read on. The reason it didn’t work for you is because you probably went about it all wrong! Was it just a passive system, were they would refer a client to you, if their client happened to be looking for the services you offer? That isn’t really Joint Venture Marketing!

What Is Joint Venture Marketing?

Joint Venture Marketing is an extremely cost-effective and proven lead generation strategy that involves developing a relationship with another business or organization that already has a close relationship with a group of people you want as clients. The idea is to have the business or organization, with the established relationship, actively endorse you and recommend your services to all of their clients.

Let me explain… Suppose a friend recommends a movie or a restaurant to you, and you have a good relationship with that person, then aren’t you much more likely to see that movie, or go to that restaurant.

If they were to go one step further and give you a coupon they found for 20% off, then wouldn’t you be even more willing to take them up on their suggestion.

That’s the idea behind Joint Venture Marketing. You need to align yourself with other people’s client list, and have them recommend you and your services to their friends and clients.

For example, if you make your living helping seniors in retirement, then why not go to every business or organization that has seniors as their clients or members in your area… senior centers, doctors, tax preparers, attorneys, churches, etc. and see if there are compelling ways to induce them to offer your services to their clients.

The cost of the sale for you, including advertising or promotion could be as low as the cost of a postage stamp and a letter.  Knowing this, you could afford to “gift” to their clients something like a free book, a free consultation worth $150, a free information booklet, or my favorite, a free educational workshop.

Notice how I used the word “gift” and not give. There is a big difference and it’s all psychological.

The word “give” does not seem to communicate as much value as the word “gift”.

Every time you offer to do something nice for another person’s clients, you’ll want to make them feel like you are offering to give a special gift to all of their clients.  Because you are. Read More

Costly Sales Mistakes and how to avoid them!

#1 Most Costly Sales Mistake & How To Avoid It

Are You Losing Sales Because You Are Trying To Solve Your Prospects Problem Too Soon? This sales mistake is costing you big time!

One of the most blatant sales mistakes that I see agents, advisors & planners routinely make today is trying to solve a prospect’s problem before the prospect sees, fully understands and wants to solve their PROBLEM /S! The advisor hears the prospect express a need that can easily be met with their company’s products and services and he/she immediately offers to meet the need.

Yes, I know, it’s very difficult not to respond to what you may feel is a burning need.

However, offering solutions to problems before listening to a prospect’s complete situation will have an adverse effect on any sales call. They’ll tend to see you as just a salesperson, instead of an advisor.

You must listen to… ALL of the needs the prospect may have! Then and only then should you try to determine the ones he/she is really passionate about solving.

In other words, shut up and ask the who, what, where, when, how and why questions to clarify what they need. The more questions you ask, the more they’ll talk about their problems and concerns.

The more you get them to talk about their problems, the more emotionally involved they’ll get. And, they’ll turn that need into a want!

And, they’ll practically sell themselves!

Present your solutions and benefits later when they have the most emotional impact!

Crush this costly sales mistake…

Take the next step and download our free report now! How To Close ‘9 Out Of 10’™ Sales By Asking The ‘Right’ Questions!

Jeremy Nason, RFC is the co-founder of the Insurance Pro Shop™ -“The first affordable, full-service insurance marketing and sales resource center for today’s Financial Pro, and Found Money Management™a system dedicated to helping Middle-Income Families to ‘Live Debt Free and Truly Wealthy!’ For more articles visit his blog!

How Can You Consistently Close ‘9 Out Of 10’ Life Insurance Prospects?

While most agents and advisors seem to think that closing sales with ‘9 Out Of 10’ people you see is impossible… if you know the ‘insider secrets’ it’s actually very easy! 

During my 7 years as a personal producer I was able to consistently close ‘9 Out of 10’ people I met with. That is one of the reasons my son Jeremy and I are being called the ‘9 Out Of 10 Guys’. (My Media Consultant, the legendary Forrest Wallace Cato came up with that phrase when we first started the Insurance Pro Shop in 2000)

And, ‘No’, I wasn’t a pushy salesperson. I didn’t use any of the traditional 101 closing techniques still being taught today. My lapse rate was below 5%. 

And, I didn’t replace other insurance policies in the home.

By the way, if you talk to most of the leading producers in our industry you’ll find that they are closing sales with ‘9 out of 10’ people they meet with.  It’s because they know and practice the ‘insider secrets’ I’m about to reveal to you. So, what I did wasn’t really anything special.

However, the fact that my sons and I have been able to help ‘9 Out Of 10’ agents and advisors to become significantly better at identifying and attracting the ‘RIGHT’ life insurance prospects to them, and those agents and advisors are now closing a much higher percentage of their life insurance sales calls, is what makes our training unique and very special.  Read More

If You Want To Sell More Life Insurance… Then Start Making A Difference!

If you want to truly succeed today selling insurance, annuities and your financial services, then it’s time to for you to focus on making a difference in your clients’ lives, instead of just making a sale!

“Approach each customer with the idea of helping him or her solve a problem or achieve a goal, not of selling a product or service.”
Brian Tracy

You can make a difference by using all that you are, all you have learned, and all you have experienced, to help your clients to better their lives.

You can be better, and you can make the lives of your clients better. Read More

repeat customers... repeat sales

Turn Your Clients Into Repeat Sales!

Depending on which study you believe, and what industry you’re in, acquiring a new client is anywhere from 5 to 25 times more expensive than retaining an existing one! Accordingly, the first rule of any business that wants to be successful, is to retain their clients and build a loyal relationship with them, to acquire repeat business from them.

Any business that is always chasing new clients at the expense of repeat business from their existing clients is making a fatal mistake. And, that is certainly true for your insurance and/or financial services business.

Your clients are your loyal base, and they are invaluable to your success. Your current clients have already shown that they trust you, or they wouldn’t have followed your initial recommendations. So, if you continue to work with them, helping them to stay on track to reach their financial goals, they will do more and more business with you!

In addition, if you treat your existing clients with trust and respect, they will refer new clients to you, solving one of your most complex problems… Referrals!

Take the next step and download our free report now! How To Close ‘9 Out Of 10’™ Sales By Asking The ‘Right’ Questions! and learn a skill that will enable you to turn your clients into repeat sales.

Jeremy Nason, RFC is the co-founder of the Insurance Pro Shop™ -“The first affordable, full-service insurance marketing and sales resource center for today’s Financial Pro, and Found Money Management™a system dedicated to helping Middle-Income Families to ‘Live Debt Free and Truly Wealthy!’ For more articles visit his blog!

Stop Following The Herd… “Become The Life Insurance Sales Leader You Were Meant To Be”  And You’ll Start Making Real Money!

From the time we’re old enough to walk, we’re told to work hard, think for ourselves and above all else, never succumb to peer pressure.

Yet, as we grow older and less confident in ourselves and abilities, we find it’s easier to simply follow along with what everyone else is doing – a phenomenon known as the “Herd Mentality!”

This “Herd Mentality” is obvious when it comes to the fashionable clothes we wear, the expensive cars we drive, the number of credit cards we use, the large homes we buy and where and how we invest our money. Like clueless cows led to the slaughter – we simply follow what everyone else is doing.  The result is we all of a sudden wake up one day to discover that we’re in debt and broke.

The same phenomenon is also apparent on how we are building our financial practice. We are simply following what everyone else is doing… calling on our friends and family, cold calling businesses, running ads in the newspaper, using direct mail, purchasing leads or learning the latest, hot, new product or sales concept.

If these insurance prospecting and sales ideas actually worked for most people, then why are 90% of today’s agents, advisors and planners struggling year in and year out to make a mediocre living.

If you’re tired of struggling like the rest of the herd,
then you must stop following the herd.
Read More