How To Generate $60,000 of Life and/or Annuity Commissions In The Next 60 Days or Less!
During the past 15 years, since starting the Insurance Pro Shop in 1999, we’ve helped thousands of new and experienced agents, advisors and planners to quickly go from producing a mediocre $40,000 to $60,000 of commissions and/or fees per year, to earning more than $250,000 per year.
Today, we are going to reveal the exact six steps these people took to become top producers within just 60 days.
Here’s what ten, of the thousands of people we’ve helped, had to say…
“After doing my first workshop at the end of September, and after getting back in touch with my current clients (through your newsletters) I have submitted over $30,000 of (life) business…. IN JUST ONE MONTH!”
“The first 3 months of this year have been more successful than most of my past YEARS.”
“I’ve written over $270,000 of life premiums in the past two months since attending the (Found Money Management™ ) boot camp in December.”
“So far I’ve made $55,000… In just one month I’ve made over half of what I made in previous years.”
“I got the CD package on or around May 1st. Today is May 24th and I have set a total of 5 appointments by loosely following the word track on the appointment setting CD. Of those 5 appointments, I have already had 3 of them, and we have started the underwriting process on all 3 totaling $67,000 in annual life premiums.”
“I’m way ahead of last year. I have over $150,000 in commissions so far this year.”
“I am finishing my finest personal production year ever, and that is directly attributable to the change in marketing efforts I have instituted since meeting Lew and Jeremy Nason.”
“As I told you over the phone, I purchased the Annuity sales program for $xxx and a month later I sold $370,000 in annuities.”
“I did 1.1 million in Index Annuity business in June and have been promoted to branch leader
with my company.”
“…helped me to close over $40,000 of additional annuity commissions this month.”
“The common denominator of success — the secret of success of every man who has ever been successful — lies in the fact that he formed the habit of doing things that failures don’t like to do.”
Step #1 – You must be in front of the people you have the best chance of selling right now!
People prefer to work with an advisor they already know and trust, or an advisor who is recommended to them by someone they know and trust. Accordingly, the people you have the best chance of selling, in the next sixty days, are your current clients, friends, family, relatives, client referrals, prospects who have already met you, members of church groups and associations you belong to, people you do business with and referrals from joint venture partners.
Step #2 – You must address and be able to solve a specific IMMEDIATE PROBLEM these people have right now! In today’s troubled economy, if you want to make it much easier to attract people to you, set an appointment, and close sales, then you must give people a compelling reason for them to meet with you right now! What problem (s) do they have that you can you solve for them today? How can you help them to… eliminate debt, pay-off their mortgage early, save for retirement, fund a college education, stop their stock market losses, recoup stock market losses, reduce income taxes, have the retirement income they need, ensure they don’t outlive their money, and protect the people they love! Aren’t these the real problems people are facing today in this economy, and the problems they really need your help with? Most people are not going to spend money today unless it’s absolutely necessary. Most people are looking for real help and immediate solutions to their current financial problems!
“We will receive not what we idly wish for but what we justly earn. Our rewards will always be in exact proportion to our service.”
Step #3 – You must make it as non-threatening and easy as possible for these people to meet you and see how you can help them! Would most people prefer to meet one-on-one with a sales person? Or, would it be less threatening and much easier to get them to come to a… Free Educational Workshop? At the workshop, it’s all about creating curiosity and gaining their trust! The best parts of offering free educational workshops is you can be in front of 10 to 20 couples within a week, for under $100. And, you can offer an educational workshop every week if you need to.
Step #4 - You must have an educational presentation that shows people you understand them, their problems, and how you can help them! If you want people to set an appointment with you, then you need to show them you really do understand their situation and can help them… without them making any huge sacrifices! If people don’t see and understand the problems they are facing today, and how you can help them, is there any reason for them to set an appointment with you, let alone buy from you? You must learn a scientifically designed, scripted PowerPoint presentation, with all the questions the Top Advisors use to consistently set an appointment with each couple, right at your educational workshop!
Step #5 – You must do a complete and thorough fact-find! If you want people to buy from you, then you must get them emotionally involved! People buy for many reasons, but they all boil down to avoiding pain, or gaining pleasure, which are emotions. To get people emotionally involved, you must ask the who, what, where, when, why and how questions, so they will see and understand the immediate problems they are facing. The more emotionally involved they are in solving their own problems, to eliminate their pain or gain pleasure, the more likely they are to take action! You need to help them to talk about the financial problems they are facing now and in the future. It’s about you helping them to re-think and establish their financial priorities. Deciding what’s really important to them right now! If you help people to understand and establish their financial priorities, then they’ll want to take action.
These advisors reaped the rewards of our Trusted Advisor Success Training
Step #6 – You must find the easiest and most pressing problem you can solve from them right now to make them a client! ‘You Must Keep The Closing Presentation Simple and Logical!’ Remember, people buy based on emotion, and then they justify their decision based on logic! If you confuse the prospect at all; give them too much technical information; ask them to make too many decisions; try to solve all of their problems at once; you’ll have trouble closing the sale. If you use a 25 to 50-page report, you’ll generally lose more sales than you’ll close. It’s generally too complicated and too confusing. People want to know what the bottom line is. If you want to sell more life insurance and annuities, find the easiest and most pressing problem you can solve for them right now to make them a client, and then use a two-page summary to hi-light the end result of the program you are recommending, compared to what they’ve been currently doing.
Top Producers know that selling life insurance and annuities, isn’t about you, your credentials, your products, or even the amount of money they’ll ultimately have. It’s about helping people to see and truly understand their financial problems. It’s helping them to avoid pain. It’s getting them emotionally involved in the sales process and answering their biggest question… “What In It For Me and My Family?”
It’s why the producers we work with are able to consistently be in front of more people, set more appointments, get more referrals, and close ‘9 out of 10’ sales calls. It’s why these people have gone from producing a mediocre $40,000 to $60,000 of commissions per year, to earning $250,000 or more per year. It’s why they were able to dramatically improve their sales within 60 days!
Where will you be 60 days from today?
Yours In Success,
Lew and Jeremy Nason
‘The 9 Out Of 10 Guys’
P.S. Listen: Over the years, you’re going to spend thousands of dollars in time, money and effort promoting your business. Why not learn how to do it the most cost effective, money-making way? Why not learn the marketing, prospecting, appointment setting and sales strategies that most of the leading agents, advisors and planners on the planet use? It just makes good sense.