Will Nason, Jeremy Nason and Lew Nason... Insurance Marketing and Sales Trainers, Coaches and Mentors

Insurance Pro Shop ®
The #1 Life Insurance & Annuity Marketing, Prospecting,
Appointment Setting & Sales Training Authority

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'Cutting-Edge' Appointment Setting, Fact-finding & Sales Skills Training

Revealed... How You Can Double and Triple Your Appointments
and Sales In The Next 30 Days... By Asking The Right Questions!

There is a huge difference between the trainers who are really recruiters in disguise and will promise you anything and everything to get your business... verses people who are dedicating their lives to helping you to succeed in this business. We are dedicated insurance marketing and sales trainers, coaches and mentors...  NOT recruiters!

FREE Adviser's Guide... 'Insider Secrets' To Closing '9 Out Of 10' Sales

FREE Download... How to ‘Close 9 Out Of 10’, Advanced Fact-Finding ‘Insider Secrets’In this incredible FREE Fast Track Advisors' Guide we'll share the critical 'Insider  Prospecting, Appointment Setting and Sales Secrets' that we've learned, tested and refined during the past 30 years working with the Top 10% of Producers in this industry.  

Remember, we have a documented 80% success rate with agents and advisors, verses the industry's very disappointing 90% failure rate! And the agents and advisors we work with are earning double and triple the industry averages!

So, if you are ready to learn the 'Insider Secrets' to quickly taking your sales and income to the next level, then it's time to download and read this extraordinary, detailed guide. What are you waiting for! You've got everything to gain and nothing to lose!

Asking the 'Right Questions' to get prospects to tell you about their problems and what they really want is the key to Setting Appointments & Closing '9 Out Of 10' Sales!  

How To Close 9 Out Of 10 Sales, By Asking The Right Questions

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"Allstate has spent a ton of money on similar programs,
but in my humble opinion, what you offer is much better."

Lew, I recently purchased your Advanced Fact-Finding Video... I have been on two interviews so far and used the methods you described. It was surprising how the folks opened-up. Not only were their defenses totally down, but they actually stated that they liked the low-pressure approach and questioning process to find out what their needs/concerns were before they were asked to buy anything. In both cases the customer actually told me what they were going to buy... By the way, I am going to recommend that you contact Allstate's Financial Specialist Manger, so you can help them with their sales efforts. They have spent a ton of money on similar programs, but in my humble opinion, what you offer is much better. Feel free to drop my name.” Robert Dupuis, Allstate Agency Owner, TX

"I not only improved the quality of my existing seminar,
but the appointments I’ve made from the seminars
have become much stronger"

"I must say that as a Financial Consultant with a securities license, I admit I was a bit apprehensive in getting your material. But I did purchase the Advanced Fact-Finding Techniques Video, which in turn convinced me to get involved with your personal coaching and the members only site. For the amount of money I spent, for the amount of such useful information, it is just incredible. I have logged hours, upon hours, of reading of such priceless, quality and helpful material on just about every aspect of the business imaginable. I’ve done Annuity Seminars for about a year now with marginal results. After applying what I’ve learned from you in just a few short weeks, I not only improved the quality of my existing seminar, but the appointments I’ve made from the seminars have become much stronger. Potential clients come into my office, ready for me to help them. Gone was the skeptical attitude of, OK, what can you do for me? Replaced by, do you think you could help me too? Plus, they brought in all their statements, 1040 forms, old annuities, life insurance policies and long term care policies as well. Also, after just a few of your coaching sessions, which I highly recommend, have helped me put all of this together very quickly. Your smooth and simple, yet thorough approach to your Advanced Questioning Techniques, have not only helped me improve my questioning, but makes interviews exciting as well as rewarding. Thank You."
John Guntkowski, RFC, CSA - FL, (20 years in business)

"I’m batting three for three because I used the questioning
techniques you taught me... two weeks ago" 

Mark Davis, ChFC, RFC - FL,“Thank you for the dynamic, simple principles you shared with me and others at the Found Money Management Boot Camp two weeks ago. Yesterday I made my first calls to share the FMM principles with an existing client, a referral, and a friend at a property and casualty agency I refer business to here in town. And, I’m batting three for three because I used the questioning techniques you taught me.” Mark Davis, ChFC, RFC - FL, 

Edward P. Morrow, CLU, ChFC, RFC, CEPEndorsements From A Respected Industry Leader

Lew Nason, RFC, FMM, CFLA is a highly respected, proven & admired practice building coach. He has been particularly effective in guiding financial services advisors to increased effectiveness and higher sales.” Edward P. Morrow, CLU, ChFC, RFC, CEP - CEO of the
International Association of Registered Financial Consultants

Revealed... What The Top Annuity and Life
Insurance Producers Know That You Don't!

Dear Fellow Financial Professionals,

For over a decade, we’ve had agents, advisers and planners calling the Insurance Pro Shop and asking how they can get in front of more people. They want to see more prospects, so they can close more sales and make more money.

As we talk about their situation, they tell us that they are closing 25% to 40% of the people they see. They will tell us they don’t have a problem making annuity and life insurance sales. Their only problem is they aren’t seeing enough people. Unfortunately, what most of them don’t realize is that trying to see more people is doing it the hard way. Consider, if you are only closing 25% of your sales calls, then to make one additional sale you will have to see four more people; to make two additional sales you will have to see eight more people; etc. That’s a lot of additional time, effort and expense.

If you want to make more money, then wouldn't it be much, much easier to improve your closing ratio with your current prospects?

When we ask the agents if they would like to be closing 90% of their cases, most of them tell us they don’t believe it’s possible… They will explain that many of their prospects are just lookers, or shopping for the best price (or investment returns) or they don’t have any money. There is no way they could close 90% of the people they are currently seeing.

As we talk further, we will ask them questions about what they are doing in their initial sales calls. In a very short time, it becomes obvious they don't know where they're going, what they're doing, or where they've been when it comes to sales calls.

Most Agents Are Winging It!

The reason most agents aren’t closing 90% of their sales calls is they are winging it during their initial sales interview. They don’t have a set procedure for the initial sales interview, let alone a series of questions to ask the prospect. And, when they don’t close the sale, it’s easier for them to make excuses and say it’s because the prospect is just a shopper and doesn’t have any money… than to admit they aren’t as good at selling as they should be.

The good news is that most of your competition falls into this category.

Unfortunately, the bad news is that you are probably doing the same thing. The problem is that the vast majority of agents, advisors and planners still believe the purpose of a sales interview is to show off how smart they are and to convince the client that they have the best products or price.

I’ve said it before, and I’ll say it again: Prospects don’t care how smart you are, or if you offer the best products, service, higher returns or the lowest price!

The real purpose of the sales interview is to turn the prospect into a client. What your prospects want to know is: “What’s In It For ME… and My Family?” “How can you help me better my situation?”

Your goal is to help your prospects to see you as they’re savior. Then and only then will you start closing 90% of your sales calls.

You Can Close 90% Of Your Sales Calls!

We know you can close 90% of your sales, because we did it when we were full time in sales, and many of the agents we are currently working with are doing it. These are agents, advisers and planners who came to us closing 25% to 40% of their sales calls and within just a few weeks they were closing 70% to 90% of their sales calls. These are agents, advisers and planners who were earning $3,000 to $10,000 per month and are now earning $20,000 to $60,000 per month.

Not only are they closing more sales, they are now closing much larger sales.

And, No, these agents, advisors and planners did not change how they were prospecting! They aren’t seeing more prospects! They haven’t gone to a more affluent market. And, No, they aren’t offering a new product or service.

So, what made the big difference?

These agents, advisors and planners now have a set procedure for the initial interview. They have a series of questions they ask each prospect. They are prepared. And, they are well rehearsed!

In the initial fact-finding interview they are:

  • Focused on Asking The Right Questions to Help the Prospect Identify Their Problems!

  • Asking The Right Questions to Help Them Understand What the Prospects Really Wants!

  • Really Listening to What the Prospect Is Saying!

They understand that the ‘Initial Fact-finding Interview’ is where the sale is actually made.

The reality is that by asking the right questions and really listening to your prospects, you are ultimately getting them to sell themselves on why they should do business with you.

They are buying you as someone who really cares about them and can really help them.

Until you internalize these concepts and stop winging it, you will find it very difficult to consistently close 90% of your sales.

Lastly, please remember that nobody sells everybody. There was only one perfect man who walked this earth. All you can do is improve to the point where you become a ... "90% Closer!"

“Whether You Think You Can, or You Think You Can’t...
You Are Right!”

Are you thinking: “OK.” “So, where do I go from here?” “Is there a script for the initial interview?” “What are the questions I should be asking?”

You can learn how to conduct a better initial interview by trial and error. You could find a mentor or hire a sales coach! Or, you can invest in our "How To Close 9 Out Of 10"  DVDs. Or, you could choose to live with a 25%-40% closing ratio… The choice is YOURS!

Here's what these very successful advisors are saying about our exceptionally effective and affordable appointment setting, fact-finding and sales success strategies!

 "Holy @&*/?* Batman? Unbelievable!"

Paul Leonard, CA, “I know I am not the first person to say or think this, but I wish I would have met Lew and Jeremy Nason when I started in the business 4 yrs ago. ‘Where have you guys been?’ The Mortgage Protection Toolkit is absolutely one of the most amazing, ‘for real’ products I have ever used. And, just when I thought it I couldn’t be blown away anymore, I picked up the Fact-Finding DVDs. Holy @&*/?* Batman? Unbelievable!

Interestingly enough, I started by implementing the system with my existing clients on annual reviews. However, instead of doing the talking, I started doing the listening and questioning. I noticed I didn’t have to deal with objections like price and affordability. It is amazing how these techniques work in such a simple fashion and it allows me to help the client get what they want by helping them find the money they need to do it. Now, that I have passed the ‘Wow, this really works!’ phase – the future seems brighter than ever. Again, I can’t thank you guys enough.” Paul Leonard, CA, (4 Years in business) 

Ron Fara, RIA - IL  "Lew helped me close $16,800 in commissions in 2 weeks!"

“Lew’s coaching and system has helped my practice immensely! Learning from Lew on how to ask questions the right way, helped me close $16,800 in commissions in 2 weeks!
Thanks Lew!”  Ron Fara, RIA - IL  

"Lew’s mastery of the art of question asking are an indispensable
part of unearthing a client’s real needs and wants."


“Sometimes the change we seek is right under our nose. Where it’s hardest to see. Hidden from view because our success can fool us into thinking we 'already know.' Like how to listen. R-e-a-l-l-y listen! Not to be confused with the absence of talking! That and Lew’s mastery of the art of question asking are an indispensable part of unearthing a client’s real needs and wants. Go there! Get connected to the INSURANCE PRO SHOP and revitalize your business and yourself.”
Rhona C. Porter,
RFC, MSM, FMM - CA  (3 years in business)

Brian Gibbs, FMM, RFC (Missed Fortune TEAM Member), CA,"making a real difference in the lives of his clients and associates"

“Lew is one of the most genuinely kind and interested person in truly helping people I have met. He is making a real difference in the lives of his clients and associates in the industry by teaching them to get down to the basics of human communications and needs selling.”
Brian Gibbs, FMM, RFC (Missed Fortune TEAM Member) - CA, (27 yrs.)

"We have put together back to back 30k months" (commissions)

Beau Henderson, FMM, RFC “Lew, we have put together our 2 most successful months in a row! I took your advice and focused solely on the things that would bring revenue into my business and cut all of the things that were distracting me from that core focus. For me, that effort is primarily speaking to groups of people. We have put together back to back 30k months (commissions) and are speaking to 2-4 audiences per month. The beautiful thing is the more people we help, the more referrals and momentum we build. I’m on track to finish the year two months ahead of my personal goals.”
Beau Henderson,
FMM, RFC - GA,  (9 years in business)

Real Stories, From Real Advisors...

Bill Gibbons, CLU, ChFC
(35 years in Financial Planning)

Real Stories, From Real Advisors...

Ron Fara, RFC, RIA
 (15 years in the business)

You'll Never Know How Much We Can and Will
Help You, Until You Give Us A Try!

There is a reason why we are the only insurance marketing and sales trainers that are endorsed by over 30 of the most trusted and recognized names in this industry, plus the International Association of Registered Financial Consultants (IARFC), and the Financial Leadership Academy.

And, there is a reason why many MDRT Members (The elite producers of the industry) and thousands of extremely successful insurance agents, financial advisors and financial planners from around the world are using and highly recommending our annuity marketing and 'Ideal Annuity Prospects' training... because, the bottom line is, it works! And, we guaranteed it!

Our Credentials    FAQ    About Us    Advisor Testimonials    Industry Leader Endorsements

There is an old adage...

“Give a man a fish and you’ll feed his family for a day.
Teach a man how to fish and you’ll feed his family for a lifetime.”

We’re going to teach you how to fish.

Stop Following the Struggling Crowd and
Unlock Your True Potential... Starting Today!
   

How To Close '9 Out Of 10'
By Asking The Right Questions

...with a '90-Day' No Risk '100%' Money Back Guarantee!

Advanced Fact-Finding TrainingExplode... Your Sales ‘Immediately’
By Learning The Secret Art Of
Asking The RIGHT Questions!

Videos: 6 hours (DVDs)
Audios: 6 hours (CDs)

Questioning and Sales Skills from our Boot Camps! With Forms, Scripts, Questions and more (Text CD)

Learning to ask the right questions is the critical key to consistently
...Setting high quality appointments, with your 'Ideal Prospects!'
...Closing ‘9 out of 10’ sales!

Click Here For The Complete Details

Finally, the Very Best Life Insurance & Annuity Sales Tips, Tools and Training for
Insurance Agents, Financial Advisors & P&C Agencies... Made Affordable For You!

Not sure we can help, or if our services are right for you...
Call us Toll Free to schedule a No Obligation, Free 15 Minute Consultation with Lew or Jeremy. We guarantee you'll be glad you did! 877-297-4608 (M-F, 9AM-5PM, EST)

Yours in success,
Jeremy, Will & Lew Nason
The 9 Out Of 10 Guys...

P.S. Don't wait to get started, take action now! Your satisfaction is 100% guaranteed. One additional sale will pay for the entire program many times over...

Brian Tracy, Renowned Speaker, Sales Trainer and AuthorEndorsement From A Respected Industry Leader

"With Lew and Jeremy Nason's exclusive Found Money Management system you can achieve more than you ever imagined possible!"
Brian Tracy, Renowned Speaker, Sales Trainer and Author
Tracy began his career in the financial services industry where he built a large
sales organization. He is one of America's "most booked" speakers.

 Lew Nason Presents 'Asking The Right Questions' At The IARFC Convention in 2005

Learn More About Us...  And Our Affordable, 'Cutting-Edge'
Insurance and Annuity Sales Systems, Tools, Training & Support!

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Keeping The American Dream Alive... One Family At A Time!Keeping The American Dream Alive... One Family At A Time!Keeping The American Dream Alive...
One Family At A Time!

"You Can Make The Difference"

Working Together, We Can Help You To Make A Positive Difference In People's Lives...
   While Helping You To Earn The Significant Six-figure Income You've Been Dreaming About!

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Disclosure… The income statements and examples on this website are not intended to represent or guarantee that
every insurance agent or financial advisor will achieve the same or similar results. Each individual's success will be
determined by his or her desire, dedication, effort and motivation to work and use the life insurance and annuity
marketing, prospecting and sales ideas, strategies, tips, tools and training in these programs. There is no guarantee
you will duplicate the results stated here. You recognize any business endeavor has an inherent risk for loss of capital.